This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
International firms looking to move into the Chinese domestic market face significant challenges. Through innovation and targeted business strategies, these firms are able to find success.
The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.
(2019), "Disrupting the Chinese market: How firms can find advantage in the fastest growing market on the planet", Strategic Direction, Vol. 35 No. 1, pp. 24-25. https://doi.org/10.1108/SD-09-2018-0190Download as .RIS
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