TY - JOUR AB - Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.Findings This conceptual paper proposes a model for growing company competitive advantage into the future by integrating a knowledge management strategy with progressive insights from Big Data and artificial intelligence. The ultimate strategic aim here is to create and codify intellectual capital that adds business value.Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. VL - 35 IS - 1 SN - 0258-0543 DO - 10.1108/SD-09-2018-0187 UR - https://doi.org/10.1108/SD-09-2018-0187 PY - 2018 Y1 - 2018/01/01 TI - A knowledge management super-strategy fueled by big data: Embracing competitive analytics in top management teams to generate intellectual capital T2 - Strategic Direction PB - Emerald Publishing Limited SP - 22 EP - 23 Y2 - 2024/09/21 ER -