Fortunes from failure: Learning from the mistakes of others using the memory-inconsistent strategy

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

New ventures are likely to struggle or fail in their first three years, but by researching the actions and challenges of their rivals, they can create a better strategy to survive these first challenging years.

Originality/value

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Citation

(2021), "Fortunes from failure: Learning from the mistakes of others using the memory-inconsistent strategy", Strategic Direction, Vol. 37 No. 8, pp. 14-15. https://doi.org/10.1108/SD-07-2021-0078