Identifying future success: How to find the next set of emerging markets and undiscovered firms

Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

Developed markets have yet to return to pre-2008 crash levels of robust growth and stability. Emerging markets are back as the top priority, yet identifying the new BRIC nations is troublesome.

Originality

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Citation

(2019), "Identifying future success: How to find the next set of emerging markets and undiscovered firms", Strategic Direction, Vol. 35 No. 10, pp. 31-32. https://doi.org/10.1108/SD-07-2019-0137