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A question of balance: Linking business models and strategy management

Strategic Direction

ISSN: 0258-0543

Article publication date: 20 June 2019

Issue publication date: 13 August 2019

301

Abstract

Purpose

The purpose of this paper is to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

What will ensure a startup becomes successful? For good reason, startups garner a lot of attention in the business press, although it often seems like it is for the wrong reasons. Startups make good copy as they are deemed as “sexy” – in other words, stories about them will be more likely to be read and shared than articles about more established firms. For the same reason, a story charting the rapid decline, huge losses, or ultimate failure of a startup will be even more interesting, with people attracted by the hubris dripping from such stories, of twentysomething entrepreneurs who dreamed big but flew too close to the sun.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Keywords

Citation

(2019), "A question of balance: Linking business models and strategy management", Strategic Direction, Vol. 35 No. 8, pp. 1-3. https://doi.org/10.1108/SD-05-2019-0086

Publisher

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Emerald Publishing Limited

Copyright © 2019, Emerald Publishing Limited

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