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Technological developments and retailer strategies: The developments of the Covid-19 pandemic

Strategic Direction

ISSN: 0258-0543

Article publication date: 16 May 2023

Issue publication date: 7 June 2023

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Abstract

Purpose

This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

COVID-19 revolutionized purchasing experiences and existing technologies with the rapid transformation it enacted onto firms and markets. Due to this, technological strategies also developed and changed as consumer priority moved into safety and health alongside an enjoyable shopping experience.

Originality/value

The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

Keywords

Citation

(2023), "Technological developments and retailer strategies: The developments of the Covid-19 pandemic", Strategic Direction, Vol. 39 No. 6, pp. 26-28. https://doi.org/10.1108/SD-04-2023-0051

Publisher

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Emerald Publishing Limited

Copyright © 2023, Emerald Publishing Limited

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