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Beyond the Cultural Turn: A Critical Perspective on Culture-Discourse within Public Relations

Public Relations and the Power of Creativity

ISBN: 978-1-78769-292-3, eISBN: 978-1-78769-291-6

ISSN: 2398-3914

Publication date: 24 September 2018

Abstract

Originality/Value

While the chapter fits into an emerging body of work discussing the cultural dimension of public relations, the link with creativity and the use of structuration theory to conceptualise this link contribute to its originality.

Keywords

Citation

Frame, A. and Ihlen, . (2018), "Beyond the Cultural Turn: A Critical Perspective on Culture-Discourse within Public Relations", Public Relations and the Power of Creativity (Advances in Public Relations and Communication Management, Vol. 3), Emerald Publishing Limited, Bingley, pp. 151-162. https://doi.org/10.1108/S2398-391420180000003009

Publisher

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Emerald Publishing Limited

Copyright © 2018 Emerald Publishing Limited