The birth of a social networking phenomenon

Abstract

Social networking tools, like Twitter, are beginning to demonstrate their potential as powerful communication and collaboration tools in social, political, and educational arenas. As smart phones and mobile computing devices become less expensive and more powerful, they will also become more pervasive. As a matter of economics, institutions will need to adapt to learning experiences that can occur in a wide range of contexts and over multiple channels. Having more technologically adept learners will also compel educators to develop innovative ways to promote students’ active learning and equitable participation in class discussions. Given the increased popularity and exponential growth of Twitter, educators have begun to experiment with it to determine its potential for communication and collaboration, both in and out of the classroom. Through a brief description and history of microblogging and the emergence of Twitter, examples of how instructors are integrating microblogs into their courses, and an overview of a social networking cooperative project case study, this chapter tells the story of how the authors’ use of microblogs evolved from purely recreational to authentic instructional uses for their online classes.

Citation

Rene Corbeil, J. and Elena Corbeil, M. (2011), "The birth of a social networking phenomenon", Wankel, C. (Ed.) Educating Educators with Social Media (Cutting-Edge Technologies in Higher Education, Vol. 1), Emerald Group Publishing Limited, Leeds, pp. 13-32. https://doi.org/10.1108/S2044-9968(2011)0000001004