Prelims

The Critical State of Corporate Social Responsibility in Europe

ISBN: 978-1-78756-150-2, eISBN: 978-1-78756-149-6

ISSN: 2043-9059

Publication date: 19 July 2018

Citation

(2018), "Prelims", The Critical State of Corporate Social Responsibility in Europe (Critical Studies on Corporate Responsibility, Governance and Sustainability, Vol. 12), Emerald Publishing Limited, Leeds, pp. i-xxiv. https://doi.org/10.1108/S2043-905920180000012018

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Emerald Publishing Limited

Copyright © 2018 Emerald Publishing Limited


Half Title

THE CRITICAL STATE OF CORPORATE SOCIAL RESPONSIBILITY IN EUROPE

Series Page

CRITICAL STUDIES ON CORPORATE RESPONSIBILITY, GOVERNANCE AND SUSTAINABILITY

Series Editor: William Sun

Recent Volumes:

Volume 2: Finance and Sustainability: Towards a New Paradigm? A Post-Crisis Agenda – Edited by William Sun, Céline Louche and Roland Pérez
Volume 3: Business and Sustainability: Concepts, Strategies and Changes – Edited by Gabriel Eweje and Martin Perry
Volume 4: Corporate Social Irresponsibility: A Challenging Concept – Edited by Ralph Tench, William Sun and Brian Jones
Volume 5: Institutional Investors’ Power to Change Corporate Behavior: International Perspectives – Edited by Suzanne Young and Stephen Gates
Volume 6: Communicating Corporate Social Responsibility: Perspectives and Practice – Edited by Ralph Tench, William Sun and Brian Jones
Volume 7: Socially Responsible Investment in the 21st Century: Does It Make a Difference for Society? – Edited by Céline Louche and Tessa Hebb
Volume 8: Corporate Social Responsibility and Sustainability: Emerging Trends in Developing Economies – Edited by Gabriel Eweje
Volume 9: The Human Factor in Social Capital Management: The Owner-Manager Perspective – Edited by Paul Manning
Volume 10: Finance Reconsidered: New Perspectives for a Responsible and Sustainable Finance – Edited by Bernard Paranque and Roland Pérez
Volume 11: Finance and Economy for Society: Integrating Sustainability – Edited by Sharam Alijani and Catherine Karyotis

Title Page

CRITICAL STUDIES ON CORPORATE RESPONSIBILITY, GOVERNANCE AND SUSTAINABILITY VOLUME 12

THE CRITICAL STATE OF CORPORATE SOCIAL RESPONSIBILITY IN EUROPE

EDITED BY

RALPH TENCH

BRIAN JONES

WILLIAM SUN

Leeds Beckett University, UK

United Kingdom – North America – Japan – India – Malaysia – China

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Emerald Publishing Limited

Howard House, Wagon Lane, Bingley BD16 1WA, UK

First edition 2018

Copyright © 2018 Emerald Publishing Limited

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A catalogue record for this book is available from the British Library

ISBN: 978-1-78756-150-2 (Print)

ISBN: 978-1-78756-149-6 (Online)

ISBN: 978-1-78756-151-9 (Epub)

ISSN: 2043-9059 (Series)

Editorial Advisory and Review Board

  • Fabienne Alvarez

    Professor of Management, Department of Economics and Business, University of Antilles and Guyane Pointe-à-Pitre, France

  • Ralph Bathurst

    Senior Lecturer, School of Management (Albany), Massey University, New Zealand

  • Lawrence Bellamy

    Professor & Associate Dean, Chester Business School, Chester University, UK

  • Robert Chia

    Research Professor of Management, Glasgow University, UK

  • Blanaid Clarke

    McCann Fitzgerald Chair of Corporate Law, Trinity College Dublin, the University of Dublin, Ireland

  • Thomas Clarke

    Professor of Management & Director of the Center for Corporate Governance, University of Technology, Sydney, Australia

  • Barry A. Colbert

    Reader & Director of CMA Center for Business & Sustainability, School of Business & Economics, Wilfrid Laurier University, Canada

  • Alexandre Di Miceli da Silveira

    Professor, School of Economics, Business and Accounting, University of Sao Paulo (FEA-USP), Brazil

  • Gabriel Eweje

    Associate Professor & Director of Sustainability & CSR Research Group, Department of Management & International Business, Massey University, New Zealand

  • Hershey H. Friedman

    Professor, Department of Economics, Brooklyn College of the City University of New York, USA

  • Lyn Glanz

    Dean of Graduate Studies, Glion Institution of Higher Education and Les Roches-Gruyère University of Applied Sciences, Switzerland

  • Adrian Henriques

    Visiting Professor, Department of Business and Management, Middlesex University, UK

  • Øyvind Ihlen

    Professor, Department of Media and Communication, University of Oslo, Norway

  • Lin Jiang

    Professor of Management, Business School, Renmin University of China, China

  • Eamonn Judge

    Professor & Research Director, Polish Open University, Poland

  • Elizabeth C. Kurucz

    Assistant Professor, College of Management and Economics, University of Guelph, Canada

  • Richard W Leblanc

    Associate Professor, School of Administrative Studies, York University, Canada

  • Céline Louche

    Associate Professor, Audencia Nantes School of Management, France

  • Christoph Luetge

    Peter Loescher Professor and Chair of Business Ethics, Technical University of Munich, Germany

  • Guler Manisali-Darman

    Principal of the Corporate Governance and Sustainability Center, Turkey

  • Malcolm McIntosh

    Professor & Director of Asia Pacific Center for Sustainable Enterprise, Griffith Business School, Griffith University, Australia

  • James McRitchie

    Publisher of CorpGov.net and consultant, USA

  • Abagail McWilliams

    Professor, College of Business Administration, University of Illinois at Chicago, USA

  • Roland Perez

    Professor Emeritus, Economics and Management, University Montpellier I, France

  • Yvon Pesqueux

    Chair of the Development of Organization Science, CNAM (Conservatoire National des Arts et Metiers), France; President-elect of International Federation of Scholarly Associations of Management (IFSAM)

  • David Pollard

    Reader in Technology Transfer and Enterprise, Faculty of Business and Law, Leeds Metropolitan University, UK

  • Lars Rademacher

    Professor, Department of Media Management, MHMK (Macromedia University of Applied Sciences), Germany

  • Simon Robinson

    Professor of Applied and Professional Ethics, Director of the Centre for Governance, Leadership and Global Responsibility, Leeds Metropolitan University, UK

  • David Russell

    Head of Department of Accounting & Finance, Leicester Business School, De Montfort University, UK

  • Ian Sanderson

    Professor Emeritus in Public Governance, Faculty of Business and Law, Leeds Metropolitan University, UK

  • Greg Shailer

    Director, Australian National Centre for Audit & Assurance Research (ANCAAR), The Australian National University, Australia

  • John Shields

    Professor & Associate Dean, Faculty of Economics and Business, the University of Sydney, Australia

  • Jim Stewart

    Professor of HRD & Leadership, Coventry Business School, Coventry University, UK

  • Peter Stokes

    Professor of Sustainable Management, Marketing and Tourism, Deputy Dean, Faculty of Business, Enterprise & Lifelong Learning, University of Chester, UK

  • Ralph Tench

    Professor of Communication, Faculty of Business and Law, Leeds Metropolitan University, UK

  • Christoph Van der Elst

    Professor of Law, Law School, Tilburg University, The Netherlands

  • Wayne Visser

    Transnet Chair of Sustainable Business at Gordon Institute of Business Science (GIBS), South Africa; Senior Associate, University of Cambridge Programme for Sustainability Leadership, UK

  • Suzanne Young

    Associate Professor, La Trobe Business School, Faculty of Business, Economics and Law, La Trobe University, Australia

List of Tables

Chapter 2
Table 1. Mapping the Nature of Participation. 24
Table 2. Stakeholders’ Types in the EMS Forum. 31
Table 3. Stakeholders’ Respondents (Answers Ratio). 33
Table 4. Level of Importance of the CSR Policies Objectives. 34
Chapter 3
Table 1. Corporate Governance Codes in EU (and UK) by Issuer Type. 45
Table 2. Brief Explanation about Codes Issued by a Government. 47
Table 3. Brief Explanation about Codes Issued by Industrial Associations. 49
Table 4. Brief Explanation about Codes Issued by a Stock Exchange. 50
Table 5. Brief Explanation about Codes Issued by a Composite. 51
Table 6. Coding Table of the Corporate Government Codes. 53
Chapter 4
Table 1. Summary of Findings from the Two Case Studies. 76
Chapter 5
Table 1. Sustainable Competitiveness Ranking, EU28 Countries, 2016. 91
Table 2. Assessment of Government Roles – Active Governments. 95
Table 3. Assessment of Government Roles – Neutral Governments. 97
Chapter 8
Table 1. Telecommunications Companies in Ghana. 149
Table 2. Compilation of Companies’ CSR Information on Websites. 150
Table 3. Logos Strategies. 151
Table 4. Ethos Strategies. 153
Chapter 10
Table 1. Acceptance of Central Components of the Sustainable Development Concept. 187
Chapter 12
Table 1. The Principles of Responsible Management Education. 231
Chapter 14
Table 1. Factors Favouring or Impeding SME CSR Implementation. 267
Chapter 15
Table 1. Differences and Similarities between Eco-efficiency and Eco-innovation. 283
Table 2. Differences and Similarities between Eco-efficiency and Frugal Eco-innovation. 290
Chapter 16
Table 1. NPOs by Annual Revenues/Income (Census 2011). 305
Table 2. NPOs by Human Resources (Census 2011). 306
Table 3. NPOs by Areas of Intervention (Census 2011). 308

List of Figures

Chapter 2
Fig. 1. EU CSR Developments and Participation Levels: A Conceptual Trend. 30
Chapter 3
Fig. 1. Cube-shaped of Corporate Social Responsibility in CGC. 41
Fig. 2. Implicit versus Explicit Approach. 43
Fig. 3. Positioning of Countries in the Cube-shaped of Corporate Social Responsibility in CGC. 52
Chapter 5
Fig. 1. Depiction of Change in Ranks for Neutral Governments; Periods 2014–2015, 2015–2016, 2014–2016. 93
Fig. 2. Depiction of Change in Ranks for Active Governments; Periods 2014–2015, 2015–16, 2014–2016. 94
Chapter 7
Fig. 1. The Model of the Partnership for CSR Development in Slovenia. 130
Chapter 8
Fig. 1. CSR Communication: A Linguistic Approach. 147
Chapter 10
Fig. 1. Research Framework. 185
Chapter 14
Fig. 1. Antecedents of Resource and Knowledge Acquisition Process for Deep CSR Implementation. 275
Fig. 2. Institutional Arrangement to Provide Change and Best Practice Diffusion. 276
Chapter 15
Fig. 1. How Cost Reduction Could Be Achieved on the Basis of Frugal Eco-innovation? 293
Fig. 2. Step-by-Step Framework for Eco-innovation. 295

About the Volume Editors

Brian Jones is Senior Lecturer in Marketing at Leeds Business School, Leeds Beckett University. He has a BA (Honours) in Sociology from the University of Durham, MA, in Industrial Relations from the University of Warwick and a SERC/ESRC-funded PhD from the University of Bradford. His current research areas of interest are in enterprise and entrepreneurship education, entrepreneurial marketing, family businesses, social media, and corporate social responsibility. He has published 15 academic journal papers, edited four books and written seven book chapters. He has worked on projects funded by Regional Development Agencies, Department for International Development, and the European Union (Erasmus +  and ERDF).

William Sun is Reader in Management, and Deputy Director of the Centre for Governance, Leadership and Global Responsibility at Leeds Business School, Leeds Beckett University, where he is also an Independent Chair for PhD Viva Voce Examinations. Dr Sun received his PhD from Leeds Metropolitan University in 2002. His research interests include corporate governance, corporate social responsibility, sustainable business, business ethics, corporate strategy and leadership, and process philosophy. He has published more than 50 journal papers and 16 academic books in corporate governance, CSR, corporate law, and transition economics. He is the author of the research monograph How to Govern Corporations So They Serve the Public Good: A Theory of Corporate Governance Emergence (Edwin Mellen, 2009) and the lead editor of the book Corporate Governance and the Global Financial Crisis: International Perspectives (Cambridge University Press, 2011).

Ralph Tench is Professor of Communication and Director of Research for Leeds Business School at Leeds Beckett University. Professor Tench’s research focuses on two communications strands, firstly for social impact and secondly in organizational strategy, behaviour and performance. His work involves national- and international-funded projects, including working with large organisations and business, such as the annual European Communication Monitor, the largest and longest running worldwide survey in strategic communication which started in 2007 and has funding through until 2022 (www.communicationmonitor.eu). He recently led a €600K EU project on climate change using deliberative engagement. He also completed a similar sized competency project for the communicators across Europe, again funded by the EU, and supports a new EU-funded SME e-learning project (SME-ELEARN). He is part of a research team into Whole Systems Obesity funded by Public Health England. He is a current consultant to the EU working the DG for Employment Services and has been a specialist review and evaluator for the Commission for research funds in 2017. He has written and edited 26 books; published over 30 academic journal papers; presented worldwide more than 60 peer-reviewed papers. His books include the market leading textbook for the public relations subject internationally, Exploring Public Relations, in its fourth edition and with a worldwide readership. Professor Tench is President (2017–2020) of the European Public Relations Research and Education Association (EUPRERA) where he has been a Board Director (2013–2017) and Head of Scientific Committee (2009–2014).

List of Contributors

Mavis Amo-Mensah University of Education, Winneba, Ghana
Suzanne Marie Apitsa CEREGE (EA 1722), University Business School - University of Poitiers, Poitiers, France
Adalberto Arrigoni Centre for Governance, Leadership and Global Responsibility, Leeds Beckett University, Leeds, UK; Department of Human Sciences, University of Verona, Verona, Italy
Elisa Baraibar-Diez Department of Business Administration, University of Cantabria, Santander, Spain
Marie-Laure Baron Normandie Université, University of Le Havre, Le Havre, France
Theresa Bauer SRH FernHochschule Riedlingen, Riedlingen, Germany
Sigrid Bekmeier-Feuerhahn Department of Communication and Cultural Management, Leuphana Universität Lüneburg, Lüneburg, Germany
Justyna Berniak-Woźny Institute of Management, Vistula University, Warsaw, Poland
Denitsa Blagova Warsaw, Poland
Paula Maria Bögel Leuphana University Lüneburg, Germany
Bernd Britzelmaier Business School, Pforzheim University, Pforzheim, Germany.
Sára Csillag Budapest Business School, Budapest, Hungary
Gloria Fiorani Department of Management and Law, School of Economics, University of Rome “Tor Vergata”, Rome, Italy
Urša Golob Faculty of Social Sciences, University of Ljubljana, Ljubljana, Slovenia
Zsuzsanna Gyori Budapest Business School, Budapest, Hungary
Anita Hrast IRDO – Institute for the Development of Social Responsibility, Maribor, Slovenia
Penka Korkova Sofia, Bulgaria
Patrick Kraus Business School, Pforzheim University, Pforzheim, Germany
Dante Ignacio Leyva de la Hiz Montpellier Business School, Montpellier, France
Ivana Brstilo Lovrić Department of Sociology, Catholic University of Croatia, Zagreb, Croatia
Paul Christopher Manning Business School, University of Chester, Chester, UK
Réka Matolay Corvinus Business School, Corvinus University of Budapest, Budapest, Hungary
Cristina Mititelu Department of Management and Law, School of Economics, University of Rome “Tor Vergata”, Rome, Italy; Open University, Milton Keynes, UK
Neil Moore Centre for Work Related Studies, University of Chester, Chester, UK
Maria Teresa Nardo Department of Social Science, University of Calabria, Arcavacata, Italy
María D. Odriozola Department of Business Administration, University of Cantabria, Santander, Spain
Cécile Renouard ESSEC Business School, Paris, France
José Luis Fernández Sánchez Department of Business Administration, University of Cantabria, Santander, Spain
Benedetta Siboni Department of Management, University of Bologna, Forlì, Italy
Charlotta Sophie Sippel Paulo Freire Institut for Civil Conflict Transformation and Peace, Berlin, Germany
Peter Stokes Leicester Castle Business School, De Montfort University, Leicester, UK
Vera Ferrón Vilchez Economics and Business School, University of Granada, Granada, Spain
Adrián Pablo Zicari Center for Management and Society, ESSEC Business School, Paris, France

Acknowledgements

The volume editors would like to thank all those that have engaged with and contributed to this volume. In particular individual chapter authors deserve praise and thanks for engaging so willingly with this project.

All chapters were anonymously peer reviewed and we would like to thank all the reviewers for their time, effort and professionalism that have ensured the quality and consistency of the contributions. The reviewers of the volume chapters are:

  • Elisa Baraibar-Diez, Associate Professor, Department of Business Administration, University of Cantabria, Spain

  • Marie-Laure Baron, Associate Professor at Normandie Université, University of Le Havre, France

  • Theresa Bauer, Professor of international management and marketing at SRH FernHochschule Riedlingen, Germany

  • Justyna Berniak-Woźny, Vice-Head of Management Programmes at Vistula University, Poland

  • Denitsa Blagova, independent researcher, Netherlands

  • Paula Bögel, Researcher at the Chair for Human Behaviour and Sustainable Development, Leuphana University Lüneburg, Germany

  • Bernd Britzelmaier, Professor at the Business School, Pforzheim University, Germany

  • Urša Golob, Associate Professor, Faculty of Social Sciences, University of Ljubljana, Slovenia

  • Patrick Kraus, External Researcher and Lecturer at Pforzheim University, Germany

  • Henri Kuokkanen, Lecturer and Research Fellow, Glion Institute of Higher Education, Switzerland

  • Paul Manning, Professor at the Chester Bysiness School, University of Chester, UK

  • Cristina Mititelu, PhD in Public Management and Governance, University of Rome Tor Vergata, Italy

  • Kaja Tampere, Professor at Baltic Film, Media, Art and Communication Institute, Tallinn University, Estonia

  • José Luis Fernández Sánchez, Professor at the Department of Business Administration, University of Cantabria, Spain

  • Vera Ferrón Vílchez, Associate Professor at Economics and Business School, University of Granada, Spain

  • Adrian Pablo Zicari, Professor at Essec Business School, Paris, France

Prelims
Part I Introduction
The Critical State of Corporate Social Responsibility in Europe: An Introduction
Part II CSR Policies and Approaches at the EU and National Level: A Critical Review
EU CSR Policy Co-Design: A Shopping Basket Voluntary Approach
A Perspective from Corporate Governance: How CSR Is Approached by European Corporate Governance Codes
Two Worlds Apart? Corporate Social Responsibility and Employment of People with Disabilities
Active and Neutral Governmental Roles in the Context of Implicit Corporate Social Responsibility Model
CSR in Germany: The Role of Public Policy
The Reluctant State: A Failed Attempt to Develop a National CSR Policy
Part III CSR Development in Europe: Contextual Differences and Understandings
Transnational Corporate Social Responsibility: Fact, Fiction or Failure?
Socio-cultural Differences in Understanding and Development of Corporate Social Responsibility in Germany and Croatia
Part IV CSR Perceptions and Attitudes: Stakeholder Perspectives
Challenging the Business Case Logic for Sustainability as an Instrument of CSR: Do Consumer Attitudes in Germany Support a Business Case?
The MBA Student and CSR: A Case Study from a European Business School
The Role of Business Schools in CSR and Responsible Management Education: The Polish Students’ Perspective
Part V CSR Implementation in Organisations: Radical Changes and Challenges
A Forgotten Issue: Fiscal Responsibility in the CSR Debate
Corporate Social Responsibility of a French SME in the Transport Sector: Networking for Change
Lessons on Frugal Eco-Innovation: More with Less in the European Business Context
Requirements and Practices of Social Reporting in Italian Not-for-Profit Organisations
CSR and Social Ontology: A Missing, but Necessary Link. Towards a Realist Account of the Firm
Index