A Lead towards an Alternative Social Entrepreneurship

Abstract

Social organisations and their entrepreneurial approaches are quite challenging to avail a robust and sustainable platform. Yet it is more difficult when the venture is aimed to serve an uncommon service that the target group are not aware of. Leveraging morale boosts and power of the mind through yoga and transcendental meditation practices could be an approach of a social enterprise that are outlined in this chapter. How tranquility and mental peace in the midst a huge number of people can be achieved by some innovative steps, that is also conferred here.

Citation

Saquib, S. (2022), "A Lead towards an Alternative Social Entrepreneurship", Crowther, D. and Quoquab, F. (Ed.) Social Entrepreneurs (Developments in Corporate Governance and Responsibility, Vol. 18), Emerald Publishing Limited, Leeds, pp. 169-187. https://doi.org/10.1108/S2043-052320220000018009