Measuring CSR Performance: An Approach to Assess Colombian Companies

Abstract

Accurate measurement of Company Social Performance is a challenge which calls for attention from many stakeholders. Worldwide, businesses are very economical, powerful entities and have operations in developed and emerging countries, and therefore are requested to behave ethically and in accordance with social concerns. The financial crises of 2008 affected the reputation of many firms and give Corporate Social Responsibility (CSR) more importance. In addition to the demands of Sustainable Global Economy, firms are required to disclose activities. Evidence demonstrated that for CSR disclosing initiatives, firms are evaluated and measured. Ethic rating (ER) is one method to measure CRS. This investigation presents a CSR measuring approach based on CSR disclosing/reporting, information in which the ER is based. In my endeavours, more specifically, I try to answer the question how could I measure CSR using ethic rating? This work presents a specific case of study of Colombian quoted enterprises in the Colombian Stock Exchange using ethic rating analysis. For this research, sustainable reports and annual reports are analysed and the ethics rating is based on both qualitative and quantitative assessments. The ethic rating analysis shows that CSR in Colombia is gaining importance each year, and IGBC companies are showing improved performance. Currently, there are no studies conducted to assess ER for Colombian companies.

Citation

Vargas-Preciado, L. (2017), "Measuring CSR Performance: An Approach to Assess Colombian Companies", Corporate Social Responsibility and Corporate Governance (Developments in Corporate Governance and Responsibility, Vol. 11), Emerald Publishing Limited, Leeds, pp. 185-197. https://doi.org/10.1108/S2043-052320170000011009