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Making Conferences a Success

Magdalena Petronella (Nellie) Swart (University of South Africa, South Africa)

Delivering Tourism Intelligence

ISBN: 978-1-78769-810-9, eISBN: 978-1-78769-809-3

Publication date: 8 November 2019

Abstract

Bidding, planning, design, and management are principles of successful conference execution. In this chapter, an appreciation of context and the specification of concrete guidelines are shared on how to make a conference a success. Micro examples inform the perspectives on how to apply event domain literature in the management of an academic association conference. Practical viewpoints, including strategic planning guidelines, operational documents, and event design philosophies shed light on professional conference management. Key success factors and challenges related to its design provide a yardstick on how to execute a conference. Key summary issues and special tips for success are also highlighted.

Keywords

Citation

Swart, M.P.(. (2019), "Making Conferences a Success", Delivering Tourism Intelligence (Bridging Tourism Theory and Practice, Vol. 11), Emerald Publishing Limited, Leeds, pp. 281-298. https://doi.org/10.1108/S2042-144320190000011016

Publisher

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Emerald Publishing Limited

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