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Complexity Theory in Tourism

Walanchalee Wattanacharoensil (Mahidol University International College, Thailand)
Juerg Stettler (The Lucerne University of Applied Sciences and Arts, Switzerland)

Delivering Tourism Intelligence

ISBN: 978-1-78769-810-9, eISBN: 978-1-78769-809-3

Publication date: 8 November 2019

Abstract

This chapter seeks to elaborate on the concept of complexity theory when applied to destination management, using Mount Rigi (an important recreational and tourism destination in Lucerne, Switzerland) as the focus of the case study. This study supports an alternative view of complexity theory which can help to explain the dynamic, nonlinear, and nondeterministic relationships within the tourism system. It also supports the theory’s applicability toward explaining the nature of tourism as a complex adaptive system, and reveals that Mount Rigi’s development did not occur in isolation, but involved various interdependent tourism components and external factors at both the macro and micro levels.

Keywords

Citation

Wattanacharoensil, W. and Stettler, J. (2019), "Complexity Theory in Tourism", Delivering Tourism Intelligence (Bridging Tourism Theory and Practice, Vol. 11), Emerald Publishing Limited, Leeds, pp. 31-48. https://doi.org/10.1108/S2042-144320190000011004

Publisher

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Emerald Publishing Limited

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