The 2010 Olympic and Paralympic Winter Games

Abstract

This case examines the concept and role of adaptability in destination governance, particularly as it relates to hosting a mega-event such as the 2010 Olympic and Paralympic Winter Games. It describes how the Resort Municipality of Whistler in British Columbia, Canada, used its broad sustainability-focused destination governance system to guide and manage relationships and outcomes related to the Games. Through its strategic and adaptive interactions with the International Olympic Committee and the Vancouver Organizing Committee, the Resort Municipality of Whistler leveraged unprecedented sustainability benefits from this mega-event.

Citation

(2015), "The 2010 Olympic and Paralympic Winter Games", Contemporary Destination Governance: A Case Study Approach (Bridging Tourism Theory and Practice, Vol. 6), Emerald Group Publishing Limited, Leeds, pp. 207-221. https://doi.org/10.1108/S2042-144320140000006037