Seefeld

Abstract

The Olympic Region of Seefeld is a popular winter but also a strong summer destination. Together with the city of Innsbruck, Seefeld hosted several Olympic mega-events and gained a strong reputation as an Olympic region, with a main focus on Nordic combination competitions. Seefeld’s strengths include the Nordic cross-country skiing slopes that provide the ideal basis for high-altitude trainings for top sports athletes. Since 2006 five municipalities have been represented by the DMO, which is managed by two CEOs. Individual and group behavior can be observed in the region. Seefeld’s destination network displays a sufficient density where a few key leading actors have come to symbolize the network nodes linking different stakeholder groups.

Citation

(2015), "Seefeld", Contemporary Destination Governance: A Case Study Approach (Bridging Tourism Theory and Practice, Vol. 6), Emerald Group Publishing Limited, Leeds, pp. 105-116. https://doi.org/10.1108/S2042-144320140000006025