Originality/value of chapter – The study contributes to the literature on SE in emerging economies, in particular India, a unique cultural context compared to North America or Europe, yet significantly under-represented in entrepreneurship research. Also novel is an entrepreneurial process-based model to investigate the chosen case.
Pruthi, S. (2012), "Process of Social Entrepreneurship in India: The Case of Goonj", Underwood, S., Blundel, R., Lyon, F. and Schaefer, A. (Ed.) Social and Sustainable Enterprise: Changing the Nature of Business (Contemporary Issues in Entrepreneurship Research, Vol. 2), Emerald Group Publishing Limited, Bingley, pp. 1-23. https://doi.org/10.1108/S2040-7246(2012)0000002005Download as .RIS
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