Social Network Screening: Pitfalls, Possibilities, and Parallels in Employment Selection

Abstract

Purpose

It is widely established that many hiring managers view social networking websites (SNWs) such as LinkedIn and/or Facebook in the employment selection process, leading to the acceptance or rejection of job applicants. Due to the rapid evolution of social media, scientific study of SNWs has been substantially outpaced by organizational practice. This chapter focuses on a wide range of issues related to SNW screening relevant to research and practice.

Design/methodology/approach

The chapter: (1) reviews the current state of SNW screening practices, (2) describes a wide range of HR issues that should be considered such as privacy, discrimination, negligent hiring, validity, reliability, generalizability, impression management, applicant reactions, and utility, (3) draws connections to related issues already addressed by established employment selection methods to inform SNW screening, (4) discusses pros and cons of potential SNW screening approaches, and (5) provides a framework of best practices that should be incorporated into social network screening policies.

Findings

As an emerging employment selection approach, SNW screening demonstrates potential as a rich source of applicant information, but includes numerous legal and ethical issues. Further, these potential benefits and risks vary widely depending on the approaches used.

Originality/value

Provides HR practitioners with a wide range of information necessary to develop an effective social network screening policy, while making the case for academics to pursue research in this nascent area.

Citation

Kluemper, D.H. (2013), "Social Network Screening: Pitfalls, Possibilities, and Parallels in Employment Selection", Social Media in Human Resources Management (Advanced Series in Management, Vol. 12), Emerald Group Publishing Limited, Leeds, pp. 1-21. https://doi.org/10.1108/S1877-6361(2013)0000012005