To read this content please select one of the options below:

Crises in International Business: A New Perspective

Mark Casson (University of Reading, UK)

International Business in Times of Crisis: Tribute Volume to Geoffrey Jones

ISBN: 978-1-80262-164-8, eISBN: 978-1-80262-163-1

Publication date: 14 March 2022


This chapter analyzes the dynamics of crises. A crisis typically begins with the emergence of a critical situation, followed by poor leadership and mismanagement that precipitates the crisis itself. The causes of crises may be classified as natural, political, economic, financial, industry-specific and firm-specific. This chapter examines the causes and consequences of poor leadership and management in crises of different kinds. Firm-specific crisis is a surprisingly neglected topic. The failure of a firm may reflect external factors, for example, the decline of an industry, or internal factors, for example, management failures, or a combination of the two. The chapter explains firm-specific crisis in terms of firm-specific disadvantages, which are the opposite of the firm-specific advantages identified in internalization theory.



Casson, M. (2022), "Crises in International Business: A New Perspective", van Tulder, R., Verbeke, A., Piscitello, L. and Puck, J. (Ed.) International Business in Times of Crisis: Tribute Volume to Geoffrey Jones (Progress in International Business Research, Vol. 16), Emerald Publishing Limited, Bingley, pp. 33-53.



Emerald Publishing Limited

Copyright © 2022 Mark Casson