VUCA and the Future of the Global Mobile Telco Industry

Abstract

The disruption global digitally based firms are imposing on the positions of established multinational telcos is not just in degree, but also in kind. As such, the telcos are entering a period of VUCA. Although digitally based competitors could suffer from liabilities of “outsidership,” we argue that the physical presence of telcos in local markets will be insufficient to avoid a future as utilities or dumb-pipes. One significant issue as they confront VUCA is therefore whether telcos are able to develop and apply dynamic capabilities.

Citation

Dasi, A., Elter, F., Gooderham, P. and Pedersen, T. (2019), "VUCA and the Future of the Global Mobile Telco Industry", Tulder, R.V., Verbeke, A. and Jankowska, B. (Ed.) International Business in a VUCA World: The Changing Role of States and Firms (Progress in International Business Research, Vol. 14), Emerald Publishing Limited, Leeds, pp. 383-401. https://doi.org/10.1108/S1745-886220190000014020