The internationalization process of the studied BRIC multinationals was influenced by the type of inputs and resources that each company had in their home country and the search for needed resources in other firms abroad that may have helped them to complement their business assets. The international expansion of these firms have been characterized by overcoming of several obstacles through the possession of firm-specific advantages, mainly composed of managerial capabilities, expertise, and knowledge about the markets and their companies.
Rodriguez-Arango, L. and Gonzalez-Perez, M. (2016), "Giants from Emerging Markets: The Internationalization of BRIC Multinationals", The Challenge of Bric Multinationals (Progress in International Business Research, Vol. 11), Emerald Group Publishing Limited, pp. 195-226. https://doi.org/10.1108/S1745-886220160000011011Download as .RIS
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