Originality/value of the chapter – Despite the fact that many works have analyzed the determinants of strategic change, we offer a wider view considering the essential role of managers, by combining demographic and perception variables. Furthermore, we based this idea on the theoretical perspective known as managerial cognition; therefore, we give new explanatory factors on the decision of the international strategy.
Villar, C., Linares-Navarro, E. and Toral, D. (2010), "New models of internationalization in small traditional manufacturing firms", Pla-Barber, J. and Alegre, J. (Ed.) Reshaping the Boundaries of the Firm in an Era of Global Interdependence (Progress in International Business Research, Vol. 5), Emerald Group Publishing Limited, Bingley, pp. 75-96. https://doi.org/10.1108/S1745-8862(2010)0000005008Download as .RIS
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