Introduction
Marketing in and for a Sustainable Society
ISBN: 978-1-78635-282-8, eISBN: 978-1-78635-281-1
Publication date: 27 June 2016
Citation
(2016), "Introduction", Malhotra, N.K. (Ed.) Marketing in and for a Sustainable Society (Review of Marketing Research, Vol. 13), Emerald Group Publishing Limited, Leeds, pp. xiii-xvi. https://doi.org/10.1108/S1548-643520160000013011
Publisher
:Emerald Group Publishing Limited
Copyright © 2016 Emerald Group Publishing Limited