Review of Marketing Research
ISBN: 978-0-7656-2125-2, eISBN: 978-0-85724-727-8
Publication date: 1 January 2009
Citation
Malhotra, N.K. (2009), "Review of Marketing Research", Malhotra, N.K. (Ed.) Review of Marketing Research (Review of Marketing Research, Vol. 5), Emerald Group Publishing Limited, Leeds, pp. ix-xvi. https://doi.org/10.1108/S1548-6435(2008)0000005004
Publisher
:Emerald Group Publishing Limited
Copyright © 2009, Emerald Group Publishing Limited