Consumer Use of the Internet in Search for Automobiles
ISBN: 978-0-7656-1305-9, eISBN: 978-0-85724-724-7
Publication date: 1 January 2006
Citation
Malhotra, N.K. (2006), "Consumer Use of the Internet in Search for Automobiles", Malhotra, N.K. (Ed.) Review of Marketing Research (Review of Marketing Research, Vol. 2), Emerald Group Publishing Limited, Leeds, pp. 81-108. https://doi.org/10.1108/S1548-6435(2005)0000002007
Publisher
:Emerald Group Publishing Limited
Copyright © 2006, Emerald Group Publishing Limited