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Correspondence Analysis

Review of Marketing Research

ISBN: 978-0-7656-1304-2, eISBN: 978-0-85724-723-0

Publication date: 1 January 2005


Malhotra, N.K., Rush Charles, B. and Uslay, C. (2005), "Correspondence Analysis", Malhotra, N.K. (Ed.) Review of Marketing Research (Review of Marketing Research, Vol. 1), Emerald Group Publishing Limited, Bingley, pp. 285-316.



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