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Consumer Information Acquisition

Review of Marketing Research

ISBN: 978-0-7656-1304-2, eISBN: 978-0-85724-723-0

Publication date: 1 January 2005


Xia, L. and Monroe, K.B. (2005), "Consumer Information Acquisition", Malhotra, N.K. (Ed.) Review of Marketing Research (Review of Marketing Research, Vol. 1), Emerald Group Publishing Limited, Bingley, pp. 101-152.



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