Doing Beauty, Doing Health: Embodied Emotion Work in Women Cancer Patients' Narratives of Hair Loss

Abstract

This chapter advances understandings of emotion work by examining how “doing gender” and “doing health” are implicated in the pursuit of emotional tranquility. The study examines the role of hair loss in women’s illness narratives of cancer using in-depth interviews with 16 white women in the US Northwest who vary in age, marital status, diagnoses, and treatments. The absence of women’s hair presents an appearance of illness that prevents them from doing femininity, which calls into question their health status because of Western beauty standards. To overcome this barrier, the women use emotion work to manage the effects of their appearance through necessarily co-occurring bodily, cognitive, and expressive strategies (Hochschild, 1979). The required emotion work during women’s hair loss makes explicit the symbolic linking of the healthy body with the feminine body through women’s head hair. Pursuing treatment for cancer is often seen as a “fight” or a “battle” against the disease and the bodily assaults of such treatments, including unwanted visible bodily changes. A substantial body of empirical work has established the complex web of social psychological problems associated with breasts and breast cancer, but less attention has been given to the side effect of hair loss that is common across cancer types and treatments.

Citation

Olson, M. (2024), "Doing Beauty, Doing Health: Embodied Emotion Work in Women Cancer Patients' Narratives of Hair Loss", Hernández-Medina, E. and Maíllo-Pozo, S. (Ed.) Embodiment and Representations of Beauty (Advances in Gender Research, Vol. 35), Emerald Publishing Limited, Leeds, pp. 55-71. https://doi.org/10.1108/S1529-212620240000035007