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Slam dunk: Strategic sport metaphors and the construction of masculine embodiment at work

Interactions and Intersections of Gendered Bodies at Work, at Home, and at Play

ISBN: 978-1-84950-944-2, eISBN: 978-1-84950-945-9

ISSN: 1529-2126

Publication date: 2 July 2010

Abstract

Approach – The data used in this analysis draw upon the my background as a Division I collegiate basketball player and 10 years of experience and observations as a marketing professional and business executive in the financial services industry in the United States.

Citation

Rene Gregory, M. (2010), "Slam dunk: Strategic sport metaphors and the construction of masculine embodiment at work", Texler Segal, M. (Ed.) Interactions and Intersections of Gendered Bodies at Work, at Home, and at Play (Advances in Gender Research, Vol. 14), Emerald Group Publishing Limited, Bingley, pp. 297-318. https://doi.org/10.1108/S1529-2126(2010)0000014017

Publisher

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Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited