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International Marketing in the Fast Changing World – Introduction to Volume 26

International Marketing in the Fast Changing World

ISBN: 978-1-78560-233-7, eISBN: 978-1-78560-232-0

Publication date: 24 October 2015

Citation

(2015), "International Marketing in the Fast Changing World – Introduction to Volume 26", Stöttinger, B., Schlegelmilch, B.B. and Zou, S. (Ed.) International Marketing in the Fast Changing World (Advances in International Marketing, Vol. 26), Emerald Group Publishing Limited, Leeds, pp. xi-xvi. https://doi.org/10.1108/S1474-797920150000026015

Publisher

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Emerald Group Publishing Limited

Copyright © 2015 Emerald Group Publishing Limited