TY  - CHAP
AB  - Abstract Purpose: At a conference inspired by Hans Christian Andersen, this chapter makes the case for his shadowy American contemporary, Edgar Allan Poe.
Methodology: Employing a comparative literary analysis, it contends that consumer culture theory (CCT) can learn more from Poe’s quothful raven than Andersen’s ugly duckling.
Findings: Principally that Poe’s Ps of Perversity, Pugnacity, and Poetry are particularly pertinent to an adolescent, self-harm-prone subdiscipline that’s struggling to find itself and make its way in the world.
Originality: Poe and Andersen’s names rarely appear in the same sentence. They do now.
VL  - 20
SN  - 978-1-78754-285-3, 978-1-78754-286-0/0885-2111
DO  - 10.1108/S0885-211120190000020017
UR  - https://doi.org/10.1108/S0885-211120190000020017
AU  - Brown Stephen
ED  - Domen Bajde
ED  - Dannie Kjeldgaard
ED  - Russell W. Belk
PY  - 2019
Y1  - 2019/01/01
TI  - Duck, It’s a Raven! Writing Stirring Stories with Andersen’s Sinister Shadow
T2  - Consumer Culture Theory
T3  - Research in Consumer Behavior
PB  - Emerald Publishing Limited
SP  - 185
EP  - 195
Y2  - 2024/04/25
ER  -