Unlike the other senses, olfactory abilities are often overseen and neglected. The authors show that olfactory abilities are both relevant and salient. The paper is forefront in demonstrating how sensory abilities shape individuals’ identities and in turn influence consumption practices and experiences.
Cross, S., Lin, M. and Childers, T. (2015), "Sensory Identity: The Impact of Olfaction on Consumption", Consumer Culture Theory (Research in Consumer Behavior, Vol. 17), Emerald Group Publishing Limited, pp. 331-347. https://doi.org/10.1108/S0885-211120150000017016Download as .RIS
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