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How to build alliance capability: A life cycle approach

Enhancing Competences for Competitive Advantage

ISBN: 978-1-84855-876-2, eISBN: 978-1-84855-877-9

Publication date: 21 May 2010

Abstract

This paper has a threefold purpose. First, we offer a literature review on alliance capability based on strategic and competence-based management literature. Second, we extend existing literature on alliance capability by breaking this concept down into five subcapabilities, each of which is linked to a stage of the alliance life cycle. Finally, we suggest how firms can support these capabilities through structural, technological, and people-related tools and techniques. We argue that current literature has focused mainly on organization-wide characteristics, the general alliance function, and alliance experience to explain the level of alliance capability. Although we acknowledge the importance of these elements, we stress that more attention needs to be given to the various stage-specific components, actions, and supportive mechanisms that can result in an improved alliance capability.

Citation

Sluyts, K., Martens, R. and Matthyssens, P. (2010), "How to build alliance capability: A life cycle approach", Sanchez, R. and Heene, A. (Ed.) Enhancing Competences for Competitive Advantage (Advances in Applied Business Strategy, Vol. 12), Emerald Group Publishing Limited, Leeds, pp. 173-200. https://doi.org/10.1108/S0749-6826(2010)0000012010

Publisher

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Emerald Group Publishing Limited

Copyright © 2010, Emerald Group Publishing Limited