TY - CHAP AB - Abstract Behavioral strategy aspires to build theories that are behaviorally plausible. However, the diversity of human behaviors can make it challenging to know what behavioral assumptions to use when building theories about organizations and their strategies. Fortunately, organizational contexts are, to varying degrees, designed. This introduces a powerful set of levers – sorting, framing, and structuring – that reduce this diversity of behavioral possibilities to a tractable yet plausible few. Attention to the organizational contexts that shape individual and group behavior can, therefore, help behavioral strategists attain their objectives of building theories with sound behavioral foundations. VL - 39 SN - 978-1-78756-348-3, 978-1-78756-347-6/0742-3322 DO - 10.1108/S0742-332220180000039006 UR - https://doi.org/10.1108/S0742-332220180000039006 AU - Puranam Phanish PY - 2018 Y1 - 2018/01/01 TI - The Organizational Foundations of Behavioral Strategy T2 - Behavioral Strategy in Perspective T3 - Advances in Strategic Management PB - Emerald Publishing Limited SP - 79 EP - 89 Y2 - 2024/04/16 ER -