TY  - CHAP
AB  - Abstract In this article, we develop and advance an understanding of institutions as multimodal accomplishments. We draw on social semiotics and the linguistic concept of metafunctions to establish the visual as a specific mode of meaning construction. In addition, we make semiotic modes conducive to institutional inquiry by introducing the notion of distinct “modal registers” – specialized configurations of linguistic signs within a particular mode that are adapted and applied in the reproduction of institutions or institutional domains. At the core of our article, we operationalize metafunctions to develop methodology for the analysis of visual registers. We illustrate our approach with data from Corporate Social Responsibility (CSR) reporting in Austria.
VL  - 54A
SN  - 978-1-78743-330-4, 978-1-78743-329-8/0733-558X
DO  - 10.1108/S0733-558X2017000054A004
UR  - https://doi.org/10.1108/S0733-558X2017000054A004
AU  - Jancsary Dennis
AU  - Meyer Renate E.
AU  - Höllerer Markus A.
AU  - Boxenbaum Eva
ED  - Markus A. Höllerer
ED  - Thibault Daudigeos
ED  - Dennis Jancsary
PY  - 2017
Y1  - 2017/01/01
TI  - Institutions As Multimodal Accomplishments: Towards the Analysis of Visual Registers
T2  - Multimodality, Meaning, and Institutions
T3  - Research in the Sociology of Organizations
PB  - Emerald Publishing Limited
SP  - 87
EP  - 117
Y2  - 2024/04/20
ER  -