Innovation and Creativity: A New Facet of the Traditional Mission for University Libraries

Abstract

This chapter describes how a strategic change in the mission of the library led to the collaborative development of library services to meet the needs for innovation and creative spaces in a large urban public university. Several years ago, the Oviatt Library at California State University, Northridge, adopted a new vision that included supporting and encouraging creativity and innovation on campus. In this chapter, the authors will describe three ways in which this new strategic perspective has changed the nature of our library (and libraries in general). First, the authors will share the results of a survey of business librarians, which reveals the changing attitudes of librarians toward entrepreneurship and innovation in libraries. Second, the authors will describe the Creative Media Studio, housed in the Oviatt Library’s Learning Commons, which was created in 2014 as a space to create music, use high-end video editing tools, and fabricate three-dimensional objects with 3D printers. Third, the authors will discuss a recent campus-wide task force, chaired by the Library Dean, which recommends the construction of a large makerspace in the heart of the Oviatt Library, collaborating not only with the College of Business but also with the College of Engineering, the College of Arts, Media and Communication, and the new University Incubator. This chapter will outline how library personnel have partnered with faculty, staff, and administration to bridge gaps in curriculum and provide instruction in multimedia creation, including licensing and copyright, for students involved in innovative activities and entrepreneurial ventures. The chapter will also describe the library’s role in the evolution of the Creative Media Studio, the development of the new campus makerspace, and the ways in which librarians are evolving from traditional roles to more entrepreneurial responsibilities. Finally, the authors will discuss best practices in developing partnerships for new innovative and creative spaces and services by illustrating the challenges and successes in sustaining partnerships with internal and external stakeholders.

Citation

Stover, M., Jefferson, C. and Santos, I. (2019), "Innovation and Creativity: A New Facet of the Traditional Mission for University Libraries", Supporting Entrepreneurship and Innovation (Advances in Library Administration and Organization, Vol. 40), Emerald Publishing Limited, Leeds, pp. 135-151. https://doi.org/10.1108/S0732-067120190000040006