Methodologically, this study unites several different ways of exploring the globalization of the capitalist spirit. The main substantive implication is that, as capitalism goes global, so too does the capitalist spirit. Evidence from popular sayings gives us a new foothold for insight into questions of this kind.
This paper condenses, updates, and develops points that I made in my preface to The Hegemony of Common Sense by Dean Wolfe Manders (Manders, 2006, pp. 19–91). This book will appear soon in a revised ebook edition issued by the Ingram Content Group. On the first edition, see Wolfgang Mieder’s review, Proverbium, 26, 2009, pp. 427–446. For linguistic help, I am grateful to my colleagues Elif Andaç, Ligaya McGovern, Keith McMahon, Mahire Yakup, and especially Mehrangiz Najafizadeh.
Smith, D.N. (2015), "Profit Maxims: Capitalism and the Common Sense of Time and Money", Globalization, Critique and Social Theory: Diagnoses and Challenges (Current Perspectives in Social Theory, Vol. 33), Emerald Group Publishing Limited, pp. 29-74. https://doi.org/10.1108/S0278-120420150000033002Download as .RIS
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