TY - CHAP AB - Abstract Social media such as Facebook thrive with the arrival of Web 2.0. This chapter merges traditional social network analysis (SNA) with symbolic interactionism (SI) to create a hybrid method of SNA to allow researchers to study the sociability found in Facebook. The discussion begins with identifying a common ground of SNA and SI, found in Georg Simmel’s work, and then develops methodological procedures to locate cliques in Facebook networks. A visualization technique is also suggested to further single out the social forms found in Facebook. VL - 43 SN - 978-1-78350-933-1, 978-1-78350-932-4/0163-2396 DO - 10.1108/S0163-239620140000043013 UR - https://doi.org/10.1108/S0163-239620140000043013 AU - Coons Jeffrey AU - Chen Shing-Ling S. PY - 2014 Y1 - 2014/01/01 TI - Social Network Analysis for Facebook: Locating Cliques and Visualizing Sociability T2 - Symbolic Interaction and New Social Media T3 - Studies in Symbolic Interaction PB - Emerald Group Publishing Limited SP - 43 EP - 61 Y2 - 2024/04/25 ER -