The American culture is at risk because digital communication technologies insidiously undermine the concept of American individualism. As explained by Herbert J. Gans (1988),At its most basic, individualism is the pursuit of personal freedom and of personal control over the social and natural environment. It is also an ideology – a set of beliefs, values, and goals – and probably the most widely shared ideology in the U.S. (p. 1).
Waite Phelan, C. (2011), "The Digital Evolution of an American Identity", Denzin, N.K. and Faust, T. (Ed.) Studies in Symbolic Interaction (Studies in Symbolic Interaction, Vol. 37), Emerald Group Publishing Limited, Bingley, pp. 223-235. https://doi.org/10.1108/S0163-2396(2011)0000037012
Emerald Group Publishing Limited
Copyright © 2011, Emerald Group Publishing Limited