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Quantifying Colour Emotion - What Has Been Achieved

J.H. Xin (Institute of Textile and Clothing. The Hong Kong Polytechnic University)
K.M. Cheng (Institute of Textile and Clothing. The Hong Kong Polytechnic University)
T.F. Chong (Institute of Textile and Clothing. The Hong Kong Polytechnic University)
T. Sato (Faculty of Engineering and Design. Kyoto Institute of Technology)
T. Nakamura (Department of Life Science, Nara Saho Jogakuin College)
K. Kajiwara (Faculty of Engineering and Design. Kyoto Institute of Technology)
H. Hoshino (Faculty of Education, Yamaguchi University)

Research Journal of Textile and Apparel

ISSN: 1560-6074

Article publication date: 1 February 1998

440

Abstract

Psychological researches of colour reveal that a colour or a group of colours is associated with certain meanings or can cause certain feelings. These feelings of a colour are termed as colour emotions perceived by people. It is important for colour design of a product. Quantitative relationships between colours and the emotion they caused can assist designers to select right colour for the right design objects. The quantitative relationships can also contribute to the reduction of the lead time for colour design process as the colour emotion can be expressed by standard colour specification. A review was carried out in this paper to introduce the research works in quantifying colour emotion.

Keywords

Citation

Xin, J.H., Cheng, K.M., Chong, T.F., Sato, T., Nakamura, T., Kajiwara, K. and Hoshino, H. (1998), "Quantifying Colour Emotion - What Has Been Achieved", Research Journal of Textile and Apparel, Vol. 2 No. 1, pp. 46-54. https://doi.org/10.1108/RJTA-02-01-1998-B005

Publisher

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Emerald Group Publishing Limited

Copyright © 1998 Emerald Group Publishing Limited

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