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Circular supply chain management in post-pandemic context. A qualitative study to explore how knowledge, environmental initiatives and economic viability affect sustainability

Mandeep Kaur (School of Business and Creative Industries, University of the West of Scotland, Lanarkshire, UK)
Maria Palazzo (Department of Economics, Universitas Mercatorum, Rome, Italy)
Pantea Foroudi (Department of Marketing, Brunel University London, London, UK)

Qualitative Market Research

ISSN: 1352-2752

Article publication date: 5 April 2024

Issue publication date: 10 September 2024

449

Abstract

Purpose

Circular supply chain management (CSCM) is considered a promising solution to attain sustainability in the current industrial system. Despite the exigency of this approach, its application in the food industry is a challenge because of the nature of the industry and CSCM being a novel approach. The purpose of this study is to develop an industry-based systematic analysis of CSCM by examining the challenges for its application, exploring the effects of recognised challenges on various food supply chain (FSC) stages and investigating the business processes as drivers.

Design/methodology/approach

Stakeholder theory guided the need to consider stakeholders’ views in this research and key stakeholders directly from the food circular supply chain were identified and interviewed (n = 36) following qualitative methods.

Findings

Overall, the study reveals that knowledge, perception towards environmental initiatives and economic viability are the major barriers to circular supply chain transition in the UK FSC.

Originality/value

This research provides a holistic perspective analysing the loopholes in different stages of the supply chain and investigating the way a particular circular supply chain stage is affected by recognised challenges through stakeholder theory, which will be a contribution to designing management-level strategies. Reconceptualising this practice would be beneficial in bringing three-tier (economic, environmental and social) benefits and will be supportive to engage stakeholders in the sustainability agenda.

Keywords

Citation

Kaur, M., Palazzo, M. and Foroudi, P. (2024), "Circular supply chain management in post-pandemic context. A qualitative study to explore how knowledge, environmental initiatives and economic viability affect sustainability", Qualitative Market Research, Vol. 27 No. 4, pp. 572-607. https://doi.org/10.1108/QMR-10-2023-0140

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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