Europe’s public media will lose influence

Subject

Europe's public service media.

Significance

Public service media (PSM) face an existential threat from both new entrants, in particular deep-pocketed US hi-tech firms that have ambitions for television, and increasing political interference. Although public service radio and television have the necessary pre-requisites for survival, only the state and the political class can safeguard their future.

Impacts

• In several countries, most notably the United Kingdom, PSM are a major contributor to the creative economy.
• Television is less popular every year as young people spend more time on the internet, and this structural trend will be permanent.
• The role of the media will come under increasing attack in countries where there is growing support for far-right parties.
• Chinese perspectives will continue to gain traction in European media circles.