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A quest from deep within: the construction of entrepreneurial identity and progression of entrepreneurial passion

Muhammad Nizam Zainuddin (Faculty of Management, Multimedia University – Cyberjaya Campus, Cyberjaya, Malaysia)
Rahayu Tasnim (Malaysia-Japan International Institute of Technology, Universiti Teknologi Malaysia, Kuala Lumpur, Malaysia)
Dzulkifli Mukhtar (Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan, Pengkalan Chepa, Malaysia)

On the Horizon

ISSN: 1074-8121

Article publication date: 11 November 2022

Issue publication date: 16 November 2022

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Abstract

Purpose

This paper aims to examine how the construction of entrepreneurial identity in a cross-disciplinary postgraduate entrepreneurship education program influence students’ entrepreneurial passion progression as they enact different role identities and concurrently deal with competing microidentities.

Design/methodology/approach

Using the interpretative phenomenological analysis approach, an in-depth study of postgraduate students’ accounts of their lived experiences is conducted.

Findings

Construction of entrepreneurial identity influences students’ entrepreneurial passion progression through a process of “identity ecdysis” that occurs deep within students’ microfoundations as they make sense of the entrepreneurial identity role while simultaneously accommodating their anticipated entrepreneurial life journey. During the transition stage, they begin to let go of their present personal identities and recast new ones based on the revised personal entrepreneurship action agenda. The motivation to change results from the underlying future moral obligation, via a quest to uphold entrepreneurial virtues toward their significant immediate social circles as the aspiring professionals with newly equipped entrepreneurship proficiency. Entrepreneurial passion deepens as they come to grips with their new personal identities as well as new roles and responsibilities.

Research limitations/implications

While this study establishes a foundation for understanding how entrepreneurial passion progresses and is encouraged within an educational framework, it has the potential to be tested on actual entrepreneurs in the macro identity workspace.

Practical implications

Entrepreneurship education programs’ learning experience structure should be designed based on the sources of entrepreneurial passion and is flexible enough to allow for in-depth exploration and self-introspection that supports the enactment of entrepreneurial characteristics that can benefit postgraduate students in their next career move by focusing on the internalization of entrepreneurial virtues, which enables the organic, autonomous construction of entrepreneurial identity. This approach may enable people’s entrepreneurial passions to evolve organically yet profoundly.

Social implications

The provision of entrepreneurial knowledge should be consistent with the goal of enabling students to organize and develop their own identities in pursuit of their next career trajectory.

Originality/value

The study highlights a phenomenon that happens deep inside people’s microfoundations, demonstrating the intensive interplay that exists between dialogic and identity workspaces at one of the established entrepreneurial universities.

Keywords

Citation

Zainuddin, M.N., Tasnim, R. and Mukhtar, D. (2022), "A quest from deep within: the construction of entrepreneurial identity and progression of entrepreneurial passion", On the Horizon, Vol. 30 No. 4, pp. 190-217. https://doi.org/10.1108/OTH-08-2021-0085

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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