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WHAT'S NEW IN LIBRARIES: Innovation and rationalization to sustain the library’s future

Bruce E. Massis (Columbus State Community College, Columbus, Ohio, USA)

New Library World

ISSN: 0307-4803

Article publication date: 6 May 2014




The purpose of this paper is to suggest that librarians and libraries must demonstrate rationalization of, and innovation in, the library, with the goal of ensuring a sustainable future for both the profession and the institution.


In this paper, literature review and commentary on this topic have been addressed by professionals, researchers and practitioners.


Myth-shattering remains as critical for the library’s survival as is a forward-facing posture. If the public, the funders, grantors, legislators and other government entities can recognize the continuing need filled by the library, not only as a welcoming and respected center of a community, but as a knowledge hub brimming with research to support innovation, the rationalization regarding its continuance will be unnecessary.


The value in addressing this issue is to highlight the libraries must be viewed not only as a symbol of stability in the community but also as innovators.



The author declares that there is no potential conflict of interest in the research.


E. Massis, B. (2014), "WHAT'S NEW IN LIBRARIES: Innovation and rationalization to sustain the library’s future", New Library World, Vol. 115 No. 5/6, pp. 285-288.



Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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