The interrelations between religiosity and consumer well-being: evidence on coping strategies during the COVID-19 pandemic
Management & Sustainability: An Arab Review
Article publication date: 28 November 2022
In light of the role of religious coping as an alleviation mechanism, the COVID-19 pandemic presents a potential opportunity to build on the literature related to religious coping in a new context. Hence, the study aims to examine the potential role of religious coping in enhancing consumer well-being (CWB) during the pandemic.
A quantitative approach has been employed, with the use of web surveys, to investigate the relationship between CWB and religiosity among a global sample.
Results showed that religiosity has a significant positive impact on satisfaction with life among females only. On comparing between Arabs and non-Arabs, there was a significant positive relationship between religiosity and satisfaction with life among Arabs.
The main contribution of this paper is extending the religiosity and spirituality literature by studying the potential role of religiosity in improving individual well-being during a novel contextual pandemic situation, an area that is still underresearched in the literature.
Abdelrazek, N., Hammad, H., Adib, H. and El-Bassiouny, N. (2022), "The interrelations between religiosity and consumer well-being: evidence on coping strategies during the COVID-19 pandemic", Management & Sustainability: An Arab Review, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/MSAR-06-2022-0028
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