TY - JOUR AB - Purpose The purpose of this paper is to investigate the flow and heat transfer of power-law fluids over a non-linearly stretching sheet with non-Newtonian power-law stretching features.Design/methodology/approach The governing non-linear partial differential equations are reduced to a series of ordinary differential equations by suitable similarity transformations and the numerical solutions are obtained by the shooting method.Findings As the temperature power-law index or the power-law number of the fluids increases, the dimensionless stream function, dimensionless velocity and dimensionless temperature decrease, while the velocity boundary layer and temperature boundary layer become thinner for other fixed physical parameters. The thermal diffusivity varying as a function of the temperature gradient can be used to present the characteristics of flow and heat transfer of non-Newtonian power-law fluids.Originality/value Unlike classical works, the effect of power-law viscosity on the temperature field is considered by assuming that the temperature field is similar to the velocity field with modified Fourier’s law heat conduction for power-law fluid media. VL - 15 IS - 4 SN - 1573-6105 DO - 10.1108/MMMS-08-2018-0147 UR - https://doi.org/10.1108/MMMS-08-2018-0147 AU - Yang Meng AU - Lin Yanhai PY - 2019 Y1 - 2019/01/01 TI - Flow and heat transfer of non-Newtonian power-law fluids over a stretching surface with variable thermal conductivity T2 - Multidiscipline Modeling in Materials and Structures PB - Emerald Publishing Limited SP - 686 EP - 698 Y2 - 2024/05/08 ER -