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An innovative approach to measuring technology spillovers in service-dominant logic

Yen-Hao Hsieh (Department of Information Management, Tamkang University, New Taipei City, Taiwan)
Soe-Tsyr Yuan (Department of Management Information Systems, National Chengchi University, Taipei, Taiwan)

Kybernetes

ISSN: 0368-492X

Article publication date: 2 February 2015

Abstract

Purpose

The purpose of this paper is to propose a service-dominant (S-D) logic-based input-output analysis approach to systematically measure the effects of technology spillover in the service sector.

Design/methodology/approach

This study uses a case to demonstrate the feasibility and contributions of the S-D logic-based input-output analysis approach.

Findings

This study adopted the idea of customer involvement to formulate the S-D logic-based input-output analysis approach. Service providers can apply this systematical approach to find potential opportunities to spread information technology and co-create values with customers.

Originality/value

The S-D logic-based input-output analysis approach has elasticity to dynamically employ different perspectives to evaluate the effects of technology spillovers in order for integrity and precision. The proposed approach is to delineate the possible target values that related to specific services based on the notions of operant resources and customer involvement in a selected service sector. Service providers within the service sector have to offer innovative service activities and manage existing services for customers to participate in.

Keywords

Citation

Hsieh, Y.-H. and Yuan, S.-T. (2015), "An innovative approach to measuring technology spillovers in service-dominant logic", Kybernetes, Vol. 44 No. 2, pp. 202-219. https://doi.org/10.1108/K-05-2013-0093

Publisher

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Emerald Group Publishing Limited

Copyright © 2015, Emerald Group Publishing Limited