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E-banking services and the satisfaction of customers in the Jordanian banks

Asem Tahtamouni (Department of Banking and Finance, American University of Madaba, Madaba, Jordan)

Journal of Science and Technology Policy Management

ISSN: 2053-4620

Article publication date: 18 July 2022

Issue publication date: 21 November 2023

1035

Abstract

Purpose

This study aims to discuss the main points in the dimensions of the quality of the electronic services to be considered in the future to adapt to future transactions and how to benefit from them.

Design/methodology/approach

This study relies on the developments and to cope with them so that the banks and customers shift from dealing in the traditional way to the electronic method, which has become a cause of the gap in understanding customers for electronic banking use of the descriptive-analytical approach. A questionnaire was used as a source for collecting data and information about the study variables. It was distributed to three Jordanian banks, and the number of participants was 170. This study uses two primary sources for collecting data and information: secondary sources that relate to the theoretical aspect and preliminary sources related to the analytical aspect of the study subject.

Findings

The results showed that the impact of e-banking quality dimensions of the study (ease of use, time, confidentiality and security) was high, which required the bank to maintain its high levels and monitor them from time to time.

Originality/value

The value of this study comes from the following points: the relationship between the quality of electronic banking services and customer satisfaction; this study is one of the few field attempts in Jordan to assess the impact of the quality of electronic banking services on the satisfaction of customers in banks; this study provides new scientific results on the impact of the quality of electronic banking services on the satisfaction of customers in the Jordanian banks.

Keywords

Citation

Tahtamouni, A. (2023), "E-banking services and the satisfaction of customers in the Jordanian banks", Journal of Science and Technology Policy Management, Vol. 14 No. 6, pp. 1037-1054. https://doi.org/10.1108/JSTPM-06-2021-0082

Publisher

:

Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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