TY  - JOUR
AB  - 
VL  - 8
IS  - 4
SN  - 2040-7122
DO  - 10.1108/JRIM-08-2014-0047
UR  - https://doi.org/10.1108/JRIM-08-2014-0047
AU  - Zahay Debra
PY  - 2014
Y1  - 2014/01/01
TI  - Beyond interactive marketing
T2  - Journal of Research in Interactive Marketing
PB  - Emerald Group Publishing Limited
Y2  - 2024/04/20
ER  -