TY  - JOUR
AB  - 
VL  - 22
IS  - 7
SN  - 1061-0421
DO  - 10.1108/JPBM-10-2013-0417
UR  - https://doi.org/10.1108/JPBM-10-2013-0417
AU  - Guzman Francisco
AU  - Roper Stuart
AU  - de Carvalho Leonor Vacas
PY  - 2013
Y1  - 2013/01/01
TI  - Branding and sustainable growth
T2  - Journal of Product & Brand Management
PB  - Emerald Group Publishing Limited
Y2  - 2024/04/25
ER  -