TY  - JOUR
AB  - 
VL  - 24
IS  - 1
SN  - 1061-0421
DO  - 10.1108/JPBM-01-2015-0792
UR  - https://doi.org/10.1108/JPBM-01-2015-0792
PY  - 2015
Y1  - 2015/01/01
TI  - Executive summary of “Testing self-congruity theory in the context of nation brand personality”
T2  - Journal of Product & Brand Management
PB  - Emerald Group Publishing Limited
Y2  - 2024/04/25
ER  -